Last edited by Taulmaran
Wednesday, November 4, 2020 | History

6 edition of Consumer Behavior and Culture found in the catalog.

Consumer Behavior and Culture

Consequences for Global Marketing and Advertising

by Marieke K. de Mooij

  • 18 Want to read
  • 2 Currently reading

Published by Sage Publications, Inc .
Written in English

    Subjects:
  • Market research,
  • Cross-cultural studies,
  • Business/Economics,
  • Business & Economics,
  • Business / Economics / Finance,
  • Psychology,
  • Marketing,
  • Marketing - Research,
  • Business & Economics / Marketing / General,
  • Advertising & Promotion,
  • Consumer behavior,
  • Consumers

  • The Physical Object
    FormatPaperback
    Number of Pages360
    ID Numbers
    Open LibraryOL8029295M
    ISBN 100761926690
    ISBN 109780761926696


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Consumer Behavior and Culture by Marieke K. de Mooij Download PDF EPUB FB2

Consumer behaviour - Wikipedia. Consumer Behavior: #N# What Is Consumer Behavior?#N# #N#. Most aspects of consumer behavior are culture-bound. This article reviews the cultural relationships with the self, personality, and attitude, which are the basis of consumer behavior models and.